February 7, 2012

Young Enterprise charity looking for award sponsors

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Young Enterprise was founded in 1963 and runs a range of business and enterprise education programmes that are attended by over a quarter of a million people each year. The UK registered charity offers the programmes through the support of over 3,000 businesses and 11,500 volunteers, and is now looking for business to sponsor its Young Enterprise awards scheme at the Northampton and Daventry Area Final on the evening of 30th March 2010.

Awards will be presented to:

  • Best Individual Presenter
  • Best Trade Stand
  • Best Product/Service
  • Best Company

Sponsoring an award costs £250 or £500 for the top prize of Best Company.

Enquiries should be directed to Richard Osborne at Young Enterprise on 01604 490 313.

Great expectations: getting real about sponsorship

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Today, MarketingDonut.co.uk have kindly published my guest post on maintaining realistic expectations when sponsoring a cause, event or initiative.

Here’s an excerpt:

At this point, you might start seeking coverage in your own industry’s ‘trade publications’, but here’s a warning:

In most cases, the media simply don’t view sponsorships themselves as newsworthy.

Visit “Expose yourself properly: No story means no PR” now to read the full post.