What makes content ‘sharable’? What turns a site visitor from passive reader to active participant in a conversation around your brand? Here’s my take on the key requirements for conversation-worthy content.
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From the category archives:
Freelancing
For many companies – particularly startups – contractors offer a vital resource for keeping things running smoothly. If you have a job that requires a specific set of skills, but can’t offer enough work to constitute a full-time, in-house position, freelancers offer the perfect solution. But when looking for a provider, often it isn’t practical [...]
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Working with creative types can be tough for your average business – how do you brief on something you don’t really understand? In this guest post, Colin Shelbourn explains how NOT to brief a cartoonist.
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National Freelancers Day 2009 will highlight the important work of freelancers, contractors and consultants.
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The Workworld Media Awards 2009 have highlighted excellence in journalism for 23 years.
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Often, marketing communications campaigns that deliver exceptional results are those that start out on with a clear brief.
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For any freelancers out there who feel that they are being overlooked for projects, here are my six steps to bidding success.
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