Writing, Copyediting, Proofreading and PR

The launch of #BeMyGuest in March: a month of mutual blogging

March 1, 2010

We’re making March the month to encourage some mutual guest blogging via ‘Be My Guest.’

Filed under: Featured, Guest posts, Social Media, Writing — Tags: #bemyguest, blogging, Social Media — @ 1:57 pm

Comments (5)

Lost in translation? You don’t know the half of it!

January 14, 2010

Before you entrust an auto-translate tool with promotional copy, use this tool to see the potential results.

Filed under: Copyediting, Copywriting, Proofreading, Writing — Tags: babel, communications, lost in translation, meaning, mistakes, translation, Writing — @ 4:39 pm

Comments (0)

Lost for words? Five novel ways to beat writer’s block

The next time you find yourself staring at a blank screen, bereft of inspiration, these five questions should help get you writing once again.

Filed under: Copywriting, Featured, Writing — Tags: blogging, Copywriting, creativity, ideas, writer's block, Writing — @ 8:00 am

Comments (5)

Selling in a foreign language

December 18, 2009

The Internet abounds with scary translations of signposts or menus that we can all laugh at, but presuming you don’t want your marketing materials to be mocked, here’s a few hints about getting it right.

Filed under: Copyediting, Copywriting, Guest posts, Marketing, Proofreading, Writing — Tags: english, french, lost in translation, mistakes, regional differences, translation — @ 10:18 am

Comments (0)

Bloggers, are your messages being distorted?

December 11, 2009

Blogs can be a hotbed of miscommunication. Here’s my guide to three factors that can disrupt your messages.

Filed under: Featured, Marketing, Writing — Tags: blogging, communications, double meaning, miscommunications, misunderstandings, Social Media — @ 8:56 am

Comments (1)

Error avoidance! Minimise your mistakes

December 10, 2009

Errors in your writing can reflect badly on your business, so here are some pointers for effective proofreading.

Filed under: Copywriting, Featured, Proofreading, Writing — Tags: checking, grammar, meaning, mistakes, Proofreading, punctuation, spelling, typos — @ 8:00 am

Comments (1)

Honouring journalistic excellence

October 21, 2009

The Workworld Media Awards 2009 have highlighted excellence in journalism for 23 years.

Filed under: Awards, Copywriting, Freelancing, Writing — Tags: Awards, journalism, media, press — @ 9:22 am

Comments (0)

The first and the last word in charity adoption

September 25, 2009

When I came across the ‘Adopt a Word’ initiative that allows you to ‘adopt’ a word for charity, my first thought was, “What word shall I get?” and my second was, “What a great idea!”

Filed under: Marketing, Public Relations, Social Media, Writing — Tags: charity, communications, giving, Marketing, pr, Public Relations, words — @ 2:58 pm

Comments (3)

What price news?

August 6, 2009

So, Rupert Murdoch wants to charge for all online content from News Corp. Would you pay to retain the right to read, or simply go elsewhere?

Filed under: Copywriting, News, Public Relations, Writing — Tags: journalism, micro-payments, news corporation, newspapers, online news, Social Media — @ 2:09 pm

Comments (0)

Advertisers, have you been thinking BIG?

June 11, 2009

The Campaign Big Awards 2009 may be your opportunity to get some well-deserved recognition for your latest campaign.

Filed under: Writing — Tags: advertising, Awards, Marketing, new media — @ 1:30 pm

Comments (1)