Writing, Copyediting, Proofreading and PR

Lost in translation? You don’t know the half of it!

January 14, 2010

Before you entrust an auto-translate tool with promotional copy, use this tool to see the potential results.

Filed under: Copyediting, Copywriting, Proofreading, Writing — Tags: babel, communications, lost in translation, meaning, mistakes, translation, Writing — @ 4:39 pm

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Lost for words? Five novel ways to beat writer’s block

The next time you find yourself staring at a blank screen, bereft of inspiration, these five questions should help get you writing once again.

Filed under: Copywriting, Featured, Writing — Tags: blogging, Copywriting, creativity, ideas, writer's block, Writing — @ 8:00 am

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Selling in a foreign language

December 18, 2009

The Internet abounds with scary translations of signposts or menus that we can all laugh at, but presuming you don’t want your marketing materials to be mocked, here’s a few hints about getting it right.

Filed under: Copyediting, Copywriting, Guest posts, Marketing, Proofreading, Writing — Tags: english, french, lost in translation, mistakes, regional differences, translation — @ 10:18 am

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Error avoidance! Minimise your mistakes

December 10, 2009

Errors in your writing can reflect badly on your business, so here are some pointers for effective proofreading.

Filed under: Copywriting, Featured, Proofreading, Writing — Tags: checking, grammar, meaning, mistakes, Proofreading, punctuation, spelling, typos — @ 8:00 am

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Honouring journalistic excellence

October 21, 2009

The Workworld Media Awards 2009 have highlighted excellence in journalism for 23 years.

Filed under: Awards, Copywriting, Freelancing, Writing — Tags: Awards, journalism, media, press — @ 9:22 am

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What price news?

August 6, 2009

So, Rupert Murdoch wants to charge for all online content from News Corp. Would you pay to retain the right to read, or simply go elsewhere?

Filed under: Copywriting, News, Public Relations, Writing — Tags: journalism, micro-payments, news corporation, newspapers, online news, Social Media — @ 2:09 pm

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Embrassing errers: the ten biggest proofreading gaffes

June 15, 2009

Ten of my favourite famous proofreading gaffes, where small instances of poor proofreading have gone on to cause widespread chagrin for the red-faced authors.

Filed under: Copywriting, Proofreading — Tags: Copyediting, Copywriting, editing, errors, gaffes, mistakes, Proofreading, spelling, Writing — @ 12:18 pm

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